Duehr & Associates Communications for a Digital World Media and Branding Agency

CONNECTING BRANDS TO PEOPLE

The way we consume information continues to change with evolving technology.
Duehr & Associates creates compelling digital media campaigns that help businesses stay relevant in a fast-changing world.

OUR VISION

TO BE THE AGENCY KNOWN FOR DELIVERING THE CLEAREST, MOST VISUAL AND EFFECTIVE COMMUNICATION IN OUR INDUSTRY.

for our
clients

it means getting influencers to not only connect with their message, but also promote it

for our
team

it means pushing ourselves and each other beyond the limit of what we think we can accomplish

for our
industry

it means having the tools to endorse products through storytelling that allows consumers to make informed decisions

WHAT WE DO

WE CREATE DIGITAL MEDIA CAMPAIGNS
TO HELP DRIVE OUR CLIENTS' SALES BY ENHANCING THEIR BRAND IMAGE.

INFORMATION

We deliver your information using the best news release distribution and media monitoring tools in the industry. That’s the easy part. Creating content that not only gets noticed, but also elicits action is the trick. And that’s where we shine. It’s not the story, but the way a story is told that captures the imagination. We flesh out what makes your brand unique and then we target the influencers at just the right time to connect your audience with your message.

PROMOTION

Getting editors to endorse your product without spending advertising dollars takes a little more than good storytelling. It has to do with establishing relationships. It takes knowing who the players are in the industry and which ones will go farthest in promoting your brand. We have long-established relationships with editors that trust us to provide them with credible material for their publication, often seeking us out for information that results in placement opportunities for our clients.

IMPRESSION

Leaving behind a positive, lasting impression is the ultimate goal. In order to accomplish it you first have to make an impact that sways the mind and heart of those you want to reach. We help build brand recognition by making sure your story gets told and retold until it’s understood and acted upon. We do this through careful analysis to create tailored media outreach programs that identify a brand’s individuality and its place in the market.

kitchen & bath

Duehr & Associates specializes in the two most used rooms in the house, helping companies reach their audience potential to offer better designs with greater performance to enhance the everyday lives of their customers and their families.

building

With the continuing health of the US housing market, builders, remodelers and designers are positioned for growth. Duehr & Associates helps residential and commercial building industry professionals sell products and services through targeted media exposure.

hospitality

Duehr & Associates helps companies promote goods and services to designers and decision makers at establishments invested in providing their guests with a world class lodging experience by offering a memorable environment with superior amenities.

home furnishings

From furniture and textiles to lighting and home décor, home furnishings consumers are looking for innovative product that offers style, value and quality. Duehr & Associates positions manufacturers and designers to secure the most influential placements across all media channels.

HOW WE THINK

CREATIVE MINDED

A visionary mentality to create rather than compete, to set trends instead of following them, to earn recognition by defying convention

INDUSTRY FOCUSED

Committing full resources to specialized industries to offer the in-depth level of expertise companies deserve from an agency

BRAND CONSCIOUS

Immersing ourselves in the culture of our clients to identify with their vision, partner in their mission, and feel the image their brand projects

OUR TEAM

MEET OUR TEAM. SKILLED. COMMITTED. ACCOUNTABLE.
SEEKERS OF EXCELLENCE.

Mary Beth Duehr

founder /
president

Mary Beth Duehr
Founded d&a: 2005 | Workday: Taskmaster of account services and media relations, story-angle finder, chief strategist and marketeer. | Notables: A former editor, she worked for several top publishers including Conde Nast and The Nielsen Company, where she was executive editor of Kitchen & Bath Business. An editor with Accessories magazine, she conducted face-to-face interviews on fashion icons Nicole Miller, Tommy Hilfiger, and Oscar de la Renta. She’s written features for Elle DécorThis Old HouseInterior DesignQuest, and New England Bride

Erika Duehr

media
relations

Erika Duehr
Joined d&a:
2008 | Workday: Producer of leads that land top media placements for d&a clients, establisher of relationships within the editorial community, provider of material for editors’ and journalists’ needs, master compiler of media lists, monitor and tracker of media coverage and generator of media reports. | Notables: She worked with child models on set for major brands that include Target, Gap, Benetton, and The Children’s Place.

Isabella Janovick

social
media

Isabella Janovick
Joined d&a:
2018 | Workday: Builder, brander and grower of d&a client social media presence through content creation, posting, channel management, reporting, customer engagement and generating new leads. | Notables: Her creative background in visual media arts includes photography, graphic design, video production and computer programming.

Fred Duehr

creative /
partner

Fred Duehr
Joined d&a: 2007 | Workday: Steerer of creative activity involving graphic layout and ad copy, head copy polisher and production meister of press releases, product images, and marketing materials for d&a clients. | Notables: He came from the automotive industry, having worked for German luxury car brands BMW and Mercedes-Benz, where he was bilingual technical writer for MBUSA headquarters.

Randy Baum

web
content

Randy Baum
Joined d&a:
2008 | Workday: Creator and keeper of digital content, image size-maker for editor requests, problem-solver of all things IT. | Notables: His background experience includes top PR firms, where he specialized in the home products category and gained the technical know-how and skills to provide editors with digitally advanced press materials for our clients.

Holly Berecz

client
accounts

Holly Berecz
Joined d&a:
2008 | Workday: Fosterer of client and media relations, wordsmith of press releases and social media content, golden-touch submitter of award entries. | Notables: She worked with prestigious brands, including Snaidero and Blanco and trade organizations like International Surface Fabricators Association (ISFA) and National Kitchen and Bath Association (NKBA). 
Her editorial background/writing experience includes Kitchen & Bath Business, Wood IQ, Southern California Spaces and Twin Cities Spaces magazines.

Jodi Miller

graphic
design

Jodi Miller
Joined d&a:
2006 | Workday: Designer extraordinaire of press releases, ads, and marketing materials. | Notables: She was graphic designer for major publishing houses Fairchild, Condé Nast, Hearst, Rodale, and The New York Times, and worked with well-known brands Billboard, Disney Adventures, L’Oreal, Martha Stewart Living, Victoria’s Secret, and Weight Watchers.

OUR CLIENTS

OUR CLIENTS ARE CHANGING THE WORLD
ONE SPACE AT A TIME.

They are the manufacturers and providers of services and innovators of things
that enhance the spaces people occupy 
to make everyday life more functional, safer, and aesthetically pleasing.

CONTACT

1902 WRIGHT PLACE
SUITE 200
CARLSBAD, CA 92008
(760) 918-5622

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